Queensland on Tour will provide participating operators the opportunity to engage with the Japanese tourism industry, including product managers wholesale and retail travel agents, as well as selected travel trade and trade media.

The objectives of the Queensland on Tour Japan 2018, Osaka, Nagoya & Tokyo are to:

• Increase awareness of Queensland as a destination


• Raise the profile of Queensland’s tourism product suppliers


• Grow business opportunities with key trade partners


• Strengthen and establish travel industry relations with product and marketing managers


• Provide training sessions for retail sales and reservation staff


• Generate media exposure for Queensland in Japan

Eligibility to Participate

Queensland on Tour Japan is an extremely popular trade mission with Queensland industry, therefore, strict criteria is in place to ensure maximum exposure for participating products.

With only 20 slots available, in order to showcase the depth and diversity of Queensland tourism product, and to maintain and stimulate interest in the destination, TEQ reserves the right to determine final product participation for the 2018 Queensland on Tour Japan mission. The decision made by Tourism and Events Queensland will be final and no correspondence entered into.

 Applicants must meet and demonstrate the following criteria:

• Suitability of product for the Japan market


• Availability of product n the Japan market, appropriate booking facilities or inclusion in trade programmes, and a brochure suitable for the Korea market


• Demonstrated marketing activities in the region including advertising in trade/consumer promotions and/or participation in previous market initiatives


• Long-term operational stability and commitment to selling to the Japan market


• National operators or products representing destinations other than Queensland will be requested not to promote or sell those products – total emphasis must be on Queensland-based products


• Participants must have no outstanding debts with Tourism and Events Queensland


• Preference will be given to applicants who demonstrate active participation in Regional and International Inbound Tourism forums


• Receipt of requested materials and payment by deadline dates


• Preference will be given to relevant product represented by a Queensland/Australia-based delegate

Registrations will close Friday 29 June for this event.

For more information please contact Mr Paul Summers on paul.summers@queensland.com